Stop relying on pushy scripts or cold-calling guesswork.
Learn how to read customer buying processes, calibrate real-time signals, and close naturally.
The old way of selling is dead. AI bots and generic pitches are tuned out.
Master authentic human connection and state control.
4 Days. Practical Tools. Accredited INLPTA Sales Diploma.
Strictly capped at 20 delegates in Canterbury.
Live In-Person Training · Strictly Capped at 20 Seats · Day-1 Refund Guarantee
Understand how your prospects actually think, process information, and make decisions. This gives you the sharp sensory calibration that quietly changes every interaction.
Learn practical commercial communication skills in a small, supportive room. These are tools you will use on your very next call, not just theory you read about.
Graduate with an INLPTA Sales Diploma. Get an authentic framework for building lasting supplier-buyer relationships, backed by the practical depth to close naturally.
If any of this feels familiar, this Diploma was built for you.
If you do not change your approach to buyers, your results stay the same — pitches stall and deals continue to slip through your fingers.
This Diploma is hands-on, practical, and highly focused on real commercial results. It isn't right for everyone.
If none of those apply, and you're ready to master how people actually buy, you'll fit right in.
Whether you run the business or manage the accounts, the result is the same: higher conversions, stronger client relationships, and complete confidence in every commercial room.
When I first went through this training material, I was looking for practical ways to improve high-stakes conversations and commercial meetings. Learning how to read real-time buyer responses and calibrate non-verbal feedback completely changed how I handle negotiations. It removed the guesswork from sales and replaced generic scripts with genuine communication. I teach this diploma because the framework is simple, repeatable, and delivers immediate practical results in real commercial situations.
Dates
Module 1: Thu 21 – Fri 22 January 2027
Module 2: Thu 25 – Fri 26 February 2027
Time
9:00 AM – 5:00 PM daily
Location
Canterbury Area (Kent)
Exact venue confirmed 14 days before the course.
Trainer
Jason Kemp — INLPTA Registered NLP Trainer
This is not about filling your head with complex sales theories or pushy scripts. It is about giving you practical commercial communication tools you can use on your very next client call.
Confidence that comes from understanding how buyers process information and knowing how to control your state in high-stakes negotiations.
Tools to handle call reluctance, manage difficult prospects, and stay calm and focused when deals hang in the balance.
The ability to read body language, tone, and micro-expressions so you know exactly what your buyer is thinking in real time.
Deeper rapport that builds genuine trust naturally, eliminating the need for aggressive closing techniques or awkward sales tactics.
Methods to guide prospects past stalls and objections, helping them reach a confident, definitive buying decision.
Simple, repeatable communication frameworks you can apply every single day to increase conversions and protect your revenue.
I am Jason Kemp, an INLPTA-registered NLP Trainer, currently working toward Master Trainer status, which is INLPTA's highest level of accreditation. I have been on this path since 2015, completing my Practitioner, Master Practitioner, and Trainer's qualifications, training directly under Dr Wyatt Woodsmall, a co-founder of INLPTA who mentored Tony Robbins.
Let's be straight: I am not a marketing guru, and I have spent plenty of years figuring out how to market my own business the hard way. But when it came to my IT customer relationship role, when clients arrived, I knew how to close them—taking our base from 60 to 300 accounts through direct, honest communication. Combine that with 22 years as an Army Cadet Force instructor holding rooms under pressure, and you get a trainer who teaches what actually works in the real world.
That is who is in the room with you for four days: no fluff, no corporate scripts, just practical tools to help you handle commercial conversations with total confidence.
Attend the first day. If by 5pm you don't feel it's right for you, hand back your materials and we'll refund you in full.
Two 2-day blocks, five weeks apart: time to practise commercial frameworks in the field after Module 1 before Module 2 sharpens your advanced negotiation mechanics, rather than four back-to-back days with no room to test what works.
We start with the mechanics of human communication. You will learn how buyers process decisions, how to establish deep rapport naturally without awkward scripts, and how to master your own state so you stay completely calm and objective during high-stakes commercial discussions.
Day 2 focuses on uncovering what actually drives your prospects to buy. You will learn how to map decision-making values, identify hidden resistance points before they stall a deal, and guide prospects toward a clear, confident buying decision.
Day 3 turns commercial communication into an exact skill. You will work with anchoring, submodalities, perceptual positions, and sensory predicates to read micro-responses in real time and match your messaging precisely to how your buyer thinks.
On the final day you will master chunking patterns, alignment structures, and timeline strategies to handle pushback effortlessly. The course closes with a structured integration exercise to lock in these commercial capabilities for consistent, repeatable results.
This diploma is not about abstract theory or academic psychology. It is a rigorous, field-tested commercial communication toolkit designed to directly impact your pipeline, your negotiations, and your bottom line.
Graduates use these skills to master:
Whether you run your own practice, manage client accounts, or lead sales conversations every single day, this diploma gives you the exact behavioural framework to close more business with total integrity.
This is not just a 4-day course. It is a commercial toolkit, a peer network, and a high-impact skill set built for real-world execution.
All of this comes as standard when you join.
Graduate with a recognized INLPTA Sales Diploma. This is an internationally accredited standard built on genuine human psychology, not artificial closing scripts.
Practise high-stakes sales scenarios live in a small, focused group—not behind a screen. You get real-time calibration and immediate feedback from Jason and your peers.
Take home the complete 45-page sales workbook—a structured reference guide to language patterns, state management, and negotiation mechanics you will use for years.
Join our private graduate network for ongoing peer support, commercial feedback, and accountability so your momentum keeps building after the four days end.
Join the groupGet two 1-to-1 coaching sessions to refine your pitch and apply the tools directly to your business, plus graduate rates on future advanced certifications.
Attend the first day. If by 5pm you do not feel this training will transform your commercial communication, hand back your manual for a full refund. No forms, no awkward questions.
Everything you need to know before you book.
The following is included in the price:
There are no hidden extras. The only additional cost would be your personal travel and accommodation.
Our guarantee is completely straightforward. Attend the first full day, participate in the drills, and test the tools. If by 5pm on Day 1 you do not feel this training will deliver real commercial value, hand back your manual and we will issue a full refund on the spot. No forms, no awkward interrogation.
No prior NLP background is required. Whether you are a business owner, account manager, consultant, or seasoned sales professional, we build the psychological frameworks from first principles so you can apply them straight away.
We strictly cap the group at 20 participants. This ensures everyone gets direct, hands-on calibration and personalized feedback from Jason, rather than sitting passive in a crowd.
INLPTA stands for the International NLP Trainers Association. It is one of the oldest and most respected governing bodies in the field, setting rigorous global standards for training quality, ethics, and trainer qualification.
Because communication and coaching certifications vary widely, the authority of your qualification depends entirely on the body backing it. An INLPTA Diploma confirms your training was evaluated against strict international criteria rather than a self-printed certificate from a weekend course.
Yes. If your schedule changes, you can defer your booking to a future cohort up to 14 days before Module 1 begins. You may also transfer your place to a business partner or colleague.
Absolutely. We want you completely comfortable. Email us at info@yourlifeyourownway.co.uk prior to booking so we can coordinate venue accessibility and accommodate any dietary needs for venue refreshments.
You will receive an immediate confirmation email with your VAT receipt. Closer to the course date, you will receive your Joining Instructions covering exact venue location, parking, public transport, local hotels, and schedule details.
If an unexpected conflict arises after completing Module 1, speak directly with Jason. You will be able to complete Module 2 with the very next scheduled cohort at no extra cost.
You receive two 30-minute 1-to-1 coaching sessions directly with Jason. These focus on applying the communication structures specifically to your active deals, client conversations, or business pitch.
Sessions can be held face-to-face or online via Zoom and must be booked within 3 months of completing the diploma.
We occasionally take photos or short visual captures of practical exercises for course updates. All participants sign a standard media consent form on day one, and you can notify Jason in advance if you prefer not to appear in public media.
When you join, you get access to our private community — a space to share NLP tips between sessions, ask questions, and connect with others doing the same work. It's a bonus, not an afterthought.
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